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I’m a marketing strategist with deep experience in SEO, digital advertising, and client growth initiatives. Before joining BrandDog, I worked in both agency and in-house roles, including as a Senior SEO Specialist at Einstein Industries, where I led high-impact SEO strategies, built internal systems to streamline workflows, and trained cross-functional teams. I also held a leadership role at an early growth SaaS company, where I contributed to everything from client management to operations and project execution. My background blends performance-driven marketing with a hands-on, people-first approach—helping businesses grow through smart strategy, strong execution, and meaningful collaboration.
At BrandDog, I lead the strategy and execution behind SEO and digital advertising. I help businesses get seen—whether that’s through search engines, smart ad campaigns, or the right mix of marketing tools to meet their goals. My work is a mix of big-picture thinking and technical problem-solving, and I’m always looking for ways to drive more visibility, more leads, and better results.
I take a hands-on, curious approach to everything I do. I love diving into new topics, learning how a business works, and figuring out how we can help it grow. Some of my best ideas come during those early discovery moments when I’m learning about a client for the first time. That’s where strategy starts to take shape.
One project I’m especially proud of is helping one of our clients improve their rankings in Google Shopping. Within a week of jumping in, we uncovered major issues their previous agency had missed. I’ve also wrestled back control of ad accounts and business pages that clients thought were gone for good. It’s not always glamorous, but solving tough problems like that is what I live for.
What I love most about BrandDog is how collaborative and empowering the environment is. We’re trusted to bring our expertise to the table, and that trust leads to better, faster, more meaningful work. I’m often on client calls as the technical lead, which helps me understand their needs directly and keeps our work grounded in what really matters.
If I had a creative superpower, it would be curiosity. I’m constantly learning, experimenting, and trying new tools. My favorite kind of collaboration is when we’re all brainstorming together, bouncing ideas around and building on each other’s thinking. That’s when the best solutions happen.
Outside of work, I recharge by reading, meditating, working out, and listening to podcasts. I also just like hanging out with my girlfriend and our dogs, watching shows, talking, and winding down. And fun fact: I played men’s volleyball in high school, which surprises almost everyone I meet outside of California.
I’m all in on AI as a tool that helps marketers work smarter, not harder. But I’m also ready to see the flood of weird, low-effort AI imagery fade away. The brands that really stand out to me are the ones with a strong reputation. What people say about you matters, and when you focus on delivering value and solving problems, that reputation takes care of itself.
Best marketing advice I’ve ever gotten? People are emotional about their problems. If your product or service solves something real, don’t be afraid to say it clearly. That’s what drives connection—and that’s what good marketing is really about.
